Cannabiz Media recently spoke with Ryan Kiley, Director of Market Development at ePAC Flexible Packaging, to learn about how he and his team use the Cannabiz Media License Database to support their sales and business development initiatives.
January 6, 2022
Now is the time to set your plans and make your resolutions for the next 12 months. Here are five important cannabis business resolutions for 2022 that you should consider as you develop your goals and strategies to reach those goals this year.
January 4, 2022
Continued growth is expected in the cannabis industry in 2022, but there are still obstacles to overcome and questions that need to be answered. As the final days of 2021 tick by, let’s take a look at some of the trends and expectations that people working in and with the legal cannabis industry see coming in the coming year.
December 21, 2021
There are four types of cannabis delivery where technology plays a significant role in improving efficiencies, security, tracking, customer satisfaction, and ultimately, profits for businesses. Let’s take a closer look at each and the innovative technologies that are redefining delivery as we know it.
December 17, 2021
NCIA’s Cannabis Business Summit & Expo is coming to the Moscone Center in San Francisco, California on December 15 – 17, 2021, and the Cannabiz Media team will be there at Booth #1227.
December 8, 2021
Email marketing is essential to the cannabis industry, and based on the results from the 2021 State of Email Report released recently by Litmus, it’s crucial to just about every industry as we head into 2022. What should businesses using email marketing to connect with cannabis and hemp license holders know about the state of email today? Let’s take a closer look at the data.
December 7, 2021
We’ve entered a new phase of the cannabis industry where building brands will be what sets competitors apart in the future. The cannabis industry is moving closer to becoming a consumer packaged goods (CPG) industry every day. As a result, businesses have to focus on building brand awareness and shaping brand preferences more than ever.
December 3, 2021
Here are are five B2B sales tips that you can use to get noticed for the right reasons, stand out from your competitors, and close more deals at the end of the year.
November 30, 2021
As we get closer to the final weeks of the year, it’s not too late to use content marketing as a catalyst to boost year-end sales. Here are strategic content marketing recommendations to gain brand exposure, word-of-mouth marketing, and sales revenue in December.
November 23, 2021
Holiday email marketing to cannabis and hemp industry license holders can be extremely effective to boost end-of-year sales as well as to generate interest among leads so you can nurture them after the holiday season ends.
November 19, 2021
As the days tick by and the end of the years gets closer, it’s time to think about how you can beat your year-end revenue goals. Holiday promotions are a great way to do it for both business-to-business (B2B) and business-to-consumer (B2C) businesses, including businesses working in the cannabis industry.
November 9, 2021
Black Friday and Cyber Monday provide great opportunities for businesses to connect with consumers and drive incremental sales leading up to the end of the year. When you’re sending email marketing campaigns to business-to-business (B2B) audiences, like cannabis license holders, there are some unique things to consider, which can increase your chances of success.
November 5, 2021
You attended a trade show, conference, or another type of event where you connected with sales leads, but what do you do with those leads when you get back to the office? You need a follow-up strategy and a process in place to ensure those business cards don’t end up in a pile on your desk where they’re forgotten.
November 2, 2021
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Cannabiz Media recently spoke with Steve LaFaille, Vice President of Business Development at Tecogen, to learn more about how he and his team use the Cannabis Market Intelligence Platform to support their business development initiatives, stay current on industry news that matters to them, and work more efficiently.
October 29, 2021
CWCBExpo is a business-to-business trade show for dispensary owners, growers, suppliers, investors, medical professionals, legal counsel, government regulators, and entrepreneurs who want to identify growth opportunities and achieve business success in the cannabis and/or hemp industries.
October 28, 2021
In November 2020, residents in five states voted to legalize adult-use and/or medical cannabis, and one year later, only one state has made significant progress in launching sales.
October 27, 2021
Panacea Payroll was wasn’t getting the open rates from their email marketing campaigns that they needed to build brand awareness among cannabis and hemp license holders in order to generate, nurture, and qualify sales leads. Cannabiz Media's Email Success Team helped increase opens.
October 21, 2021
Boveda was getting low open rates and engagement from their email marketing campaigns, which meant they weren’t generating qualified leads for the sales team from their email marketing investments. Cannabiz Media's Email Success Team helped increase opens and engagement.
October 14, 2021
The Cannabiz Media team will be giving hands-on demos of the Cannabiz Media License Database for sales and marketing and the new Cannabiz Intelligence™ for comprehensive financial analysis, merger and acquisition (M&A) targeting, and valuations at Booth C4816 during MJBizCon.
October 11, 2021
Cannabis technology opportunities will continue to grow in the coming years with Gartner reporting that current technology trends across all industries fall under three unique themes: people centricity, location independence, and resilient delivery.
October 8, 2021
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