Cannabiz Media Blog

Get the latest cannabis and hemp industry news and insights.

Building an Email Marketing Funnel for Sales

Building an Email Marketing Funnel for Sales

Not everyone is ready to buy from you at the moment they receive your email marketing message. That’s a fundamental truth that you need to accept or your email marketing initiatives will never deliver the results your business wants and needs. It’s also why creating email marketing funnels designed to move prospects from being unaware of your brand to being ready to buy are critical to your success.

Cannacurio Podcast Episode 60 | Managing Cannabis Businesses in 2024

Cannacurio Podcast Episode 60 | Managing Cannabis Businesses in 2024

Cannabiz Media’s Chief Data Officer, Ed Keating, leads a discussion with industry leaders, on how they survived 2023 and what they plan for 2024 for the Cannabis Chamber of Commerce's Leadership Series.

Cannacurio #91: Diving into Cannabis Industry Violations and Recalls

Cannacurio #91: Diving into Cannabis Industry Violations and Recalls

Cannabiz Media has been tracking license violations and product safety recalls as part of its market intelligence platform for nearly a decade. With years of industry data at our fingertips, our research team recently undertook an effort to organize and categorize compliance data into a cohesive, digestible tool: a violations and recalls dashboard. This post dives into that dashboard.

Cannacurio #90: 2023 Yearly Round-Up

Cannacurio #90: 2023 Yearly Round-Up

2023 was a unique year for cannabis licensing. The industry contraction continued with license counts dropping, fewer new licenses being issued, and Oklahoma’s moratorium finally taking effect. In this post, we compare key figures of 2023 with past years.

Cannacurio Podcast Episode 59 | 2023 Licensing Leaderboard Recap

Cannacurio Podcast Episode 59 | 2023 Licensing Leaderboard Recap

Cannabiz Media’s Chief Data Officer, Ed Keating, does a recap of the 2023 Licensing Leaderboards and shows you what we've seen in looking back at all the licenses that were issued.

Cannacurio #89: Manufacturing 2023 Year-End Leaderboard

Cannacurio #89: Manufacturing 2023 Year-End Leaderboard

In the last of our 2023 license recaps, we turn to manufacturing, the least volatile of the three we cover. At the end of 2023, there were 744 new manufacturing licenses issued in 2023, and as we see with other activities, most new licenses were issued by a handful of states.

Cannacurio #88: Cultivation 2023 Year-End Leaderboard

Cannacurio #88: Cultivation 2023 Year-End Leaderboard

Following up on our recent review of dispensaries and retailers, we now delve into cultivation licenses. These “census” snapshots are derived from our Cannabiz Business Intelligence platform where we track new license issuance and where the balance of power is from market to market. Over the last ten years, customers have used this information for go-to-market strategies, competitive assessments, and TAM analyses.

Breaking Down What You Need to Know about New Email Standards from Gmail and Yahoo

Breaking Down What You Need to Know about New Email Standards from Gmail and Yahoo

If your sending volumes are low (under 5,000 in a day) then these new standards won’t apply to you. However these are considered best practices, so it is recommended that any commercial email sender adopts these new standards regardless of volume.

Cannacurio #87: Dispensary and Retailer 2023 Year-End Leaderboard

Cannacurio #87: Dispensary and Retailer 2023 Year-End Leaderboard

Now that 2023 has wrapped up we want to share our annual license round-up of which states issued the most dispensary/retailer licenses as well as trends that affect various parts of the value chain. In 2023 1,695 new dispensary and retailer licenses were issued and 4 states accounted for 60% of these licenses. This is well down from 2,750 in 2022 and 2,602 in 2021.

Cannabiz Media Client Spotlight – Cannabis Marketing Association

Cannabiz Media Client Spotlight – Cannabis Marketing Association

Cannabiz Media spoke with Cannabis Marketing Association CEO Lisa Buffo to learn how CMA leverages the email marketing tool within the Cannabis Market Intelligence Platform to promote its events.

These 5 Marketing Strategies Just May Be The Oomph You Need!

These 5 Marketing Strategies Just May Be The Oomph You Need!

We are now two weeks into the beginning of 2024, and incorporating strategic marketing initiatives is vital, so we put together a list of 5 five strategies to drive revenue in the initial months of the year.

Cannacurio Podcast Episode 58 with Lou Rinaldi

Cannacurio Podcast Episode 58 with Lou Rinaldi

On this Cannacurio episode, Ed and Lou Rinaldi, a cannabis patient advocate, discuss how he got his start in this very public advocacy role, the truth about cannabis testing and the expose that blew the lid off of testing lab standards, the state of movement in Connecticut, and so much more!

Cannacurio #86: The Growing Trend of Unionization in the Cannabis Industry

Cannacurio #86: The Growing Trend of Unionization in the Cannabis Industry

Organized labor is gaining traction within the cannabis space as some prominent union-friendly states also have high-value cannabis markets. We researched state and federal filings and press releases to compile the information on the 828 facilities that have either a union in place or a labor peace agreement.

Cannabiz Media Wins The Emjays International Cannabis Award for Market Research / Data Firm of the Year

Cannabiz Media Wins The Emjays International Cannabis Award for Market Research / Data Firm of the Year

Cannabiz Media won The Emjays - International Cannabis Award for Market Research/Data Firm of the Year! This prestigious honor was awarded during The Emjay's inaugural celebration. The award ceremony, held on November 30th at the iconic Palms Hotel in Las Vegas, acknowledged Cannabiz Media's outstanding contribution to market research and data solutions in the cannabis industry.

Cannacurio Podcast Episode 57 with Jacques Santucci of Opus Consulting

Cannacurio Podcast Episode 57 with Jacques Santucci of Opus Consulting

On this Cannacurio episode, Ed and Jacques Santucci of Opus Consulting discuss his years of leadership experience that eventually led him into the cannabis space, his success in working with Indigenous American tribes, the current state of the market, and what trends we should be looking out for, and so much more!

Cannacurio #85: 2023 Q3 Licensing Round-Up

Cannacurio #85: 2023 Q3 Licensing Round-Up

We have reviewed the new store, cultivation, and manufacturing licenses issued through Q3 in a series of blog posts. In this post, we will highlight the overall trends and share details on license growth and contraction in key states.

Visit Cannabiz Media at Booth 5818 During the 12th Annual MJBizCon

Visit Cannabiz Media at Booth 5818 During the 12th Annual MJBizCon

The cannabis industry's flagship event, MJBizCon 2023, is just around the corner and is set to unfold in the vibrant city of Las Vegas, Nevada, from November 28 to December 1. The Cannabiz Media team will be at Booth 5818 in the Central Hall of the Las Vegas Convention Center throughout the expo.

Cannacurio #84: Manufacturing 2023 Q3 Leaderboard

Cannacurio #84: Manufacturing 2023 Q3 Leaderboard

Of the three most common cannabis licenses, manufacturing licenses are the least prone to volatile swings. At the end of Q3, there were 6,304 manufacturing licenses in the database at 5,771 facilities.

Cannacurio #83: Cultivation 2023 Q3 Leaderboard

Cannacurio #83: Cultivation 2023 Q3 Leaderboard

Following up on our recent review of dispensaries and retailers, we now delve into cultivation licenses. These “census” snapshots, derived from our Cannabiz Business Intelligence Platform, highlight where new licenses are being issued.

Cannacurio Podcast Episode 56 with Lisa Buffo of Cannabis Marketing Association

Cannacurio Podcast Episode 56 with Lisa Buffo of Cannabis Marketing Association

On this Cannacurio episode, Ed and Lisa Buffo of the Cannabis Marketing Association discuss how she got her start in marketing, why she decided to start CMA, the benefits of being a member, their awards program, and so much more!