About Us

Cannabiz Media is the most comprehensive source for U.S. marijuana licensing information acquiring and maintaining up-to-date data on over 16,000 marijuana licenses in the Cannabiz Media Database. Led by a team of content and data experts with domain expertise in regulatory and corporate information, Cannabiz Media helps journalists, regulators, researchers, business people, and investors understand and confidently operate in the evolving U.S. marijuana marketplace. Marijuana industry stakeholders use the Cannabiz Media Database to easily access and make sense of the industry so they can make informed business, regulatory, and reporting decisions.

Larry Schwartz

Co-Founder and President

Larry Schwartz is a co-founder and President of Cannabiz Media and directs our sales, business development and technology operations. Larry has guided numerous  media ventures, from start-up through growth, development and maturity, including Tickets.com (Acquired by MLB Advanced Media), Bolenka Games Online (Trivial Pursuit(R) Online), GFI Group (Nasdaq:GFIG – Financial), Wizard World (Publishing), Patron Technology, and Newstex. Larry has spent the last ten years building content and data licensing businesses.  He is an expert in licensing new forms of content like blogs and twitter to traditional businesses.  These products provide professionals with new competitive, business and sales intelligence insights. Larry attended Bates College and the Yale University Graduate School of Drama. He serves on the Content Board of Directors for the Software Information Industry Association, and is a frequent speaker on content, product development, start-ups and turnarounds. When he’s not adding value to data and content, Larry is a show manager for hunter/jumper horse shows, is on the Board of Directors for the Connecticut Horse Show Association and runs the year end Connecticut CHSA Finals Horse Show. Larry, a confirmed gadget geek and cyclist, also spends time on Broadway with his theatrical agent wife and two daughters.

Ed Keating

Co-Founder and Vice President Government Relations

Ed Keating is a co-founder of Cannabiz Media and oversees our government relations efforts. He has spent his whole career working with and advising information companies in the compliance space. Ed has overseen complex multijurisdictional product lines in the securities, corporate, UCC, safety, environmental and human resource markets and focuses on workflow products. Ed has spent the last twenty five years in the information industry.  During that time he has worked for both startup and established information companies where he has led marketing, product management and sales organizations.  These companies include Wolters Kluwer/Commerce Clearing House, CT Corporation, EDGAR Online and Business & Legal Reports. At Cannabiz Media Ed enjoys the challenge of working with regulators across the country as he and his team gather corporate, financial, and license information to track the people, products and businesses in the cannabis economy. Ed graduated from Hamilton College and received his MBA from the Kellogg School at Northwestern University.  He has been active with the Software & Information Industry Association for his whole career and managed the Content Division for six years.  He’s was recently a Trustee at the Country School in Madison CT and a Little League Coach for seven years. When not being a compliance information wonk he spends time with his wife and teenage son cycling, running and making homemade pizza.

Chris Moyer

Chief Technology Officer

Chris Moyer is a graduate of Rochester Institute of Technology, with a bachelor degree in Software Engineering. Chris has over 10 years experience in programming with a main emphases in cloud computing. He has experience working in the cloud as the Vice President of Technology for Newstex, LLC. Chris lives in the Cleveland Ohio area.
Chris spent much of his early cloud computing time working on the very popular boto client library for communicating with Amazon Web Services. He studied under the creator of boto, Mitch Garnaat. He then went on to create several applications based entirely on Cloud Computing with boto, and eventually branched out into other Cloud providers.
He is a frequent contributor and expert for Tech target, as well as the author of the book “Building Applications in the Cloud”, a book dedicated to not just simply moving applications to Cloud Computing, but instead he goes into details of how to actually integrate your applications into a Cloud environment so that it can be truly successful.
When he’s not building applications, writing books, or contributing to Tech Target, Chris is also a photographer who enjoys taking photos of minor league baseball with his dog Frank and wife Lynn.

Susan Gunelius

Lead Analyst

Susan Gunelius is President & CEO of KeySplash Creative, Inc., a marketing communications, copywriting, social media, and strategic branding company. She spent the first half of her over 20-year marketing career directing marketing programs for AT&T and HSBC. Today, her clients include household brands like Citigroup, Cox Communications, Intuit, and more as well as small businesses around the world. Susan has written 10 marketing-related books, including the highly popular Content Marketing for Dummies, 30-Minute Social Media Marketing, and Kick-ass Copywriting in 10 Easy Steps. She is also Founder and Editor in Chief of Women on Business, an award-winning blog for business women and President of Aromassist LLC, an aromatherapy company. Susan holds a B.S. in marketing and an M.B.A in management and strategy.


Dan Haggerty

Lead Data Analyst

Dan Haggerty received his B.A. and M.B.A. degrees (the latter with Beta Gamma Sigma and Phi Kappa Phi distinctions) from The University of Connecticut decades ago.  So long ago, in fact, that as an NSF-funded research assistant he began compiling data for an Internet that didn’t yet exist.  In his thirty years of professional experience, he has aggregated, analyzed and acted on data for everything from competitive newspaper advertising to computer and technology resellers and professional services, online auctions, comic books & pop culture, and various ecommerce segments.  Dan looks at data as a puzzle; he loves to look for the missing pieces, put them together, and then take them apart and see how else they can fit together.  In his spare time, he’s a competitive “word puzzle,” player and political pundit.

Jason Kikel

Data Analyst

Jason Kikel is a Data Analyst at Cannabiz Media where he researches policies and licenses. He brings forth a variety of experience in urban planning, agriculture, and education, as well as enthusiasm for an expanding industry.

Jason graduated magna cum laude from West Virginia University and recently completed his Master of Community + Regional Planning at The University of New Mexico. A cannabis policy reform advocate for many years, Jason first jumped into the cannabis economy as a graduate student while completing his master’s thesis, studying the frequently complex intersection of legalization, land use, and water policy in the arid west—currently home to the nation’s fastest growing cannabis markets. In addition to his work at Cannabiz Media, Jason privately consults with new entrants into the cannabis industry, connecting business owners to suitable cultivation, manufacturing, and retail locations throughout Colorado, California, and the Pacific Northwest.