In the United States, the average percentage of women who hold executive positions within any given industry is 23%. However, in the cannabis industry, women hold nearly 27% of executive positions! You can meet many of these women at the upcoming Seed to Sale Show being held February 7-8, 2018 in Denver, Colorado.
Cannabiz Media will be at the Seed to Sale Show (Booth 821) where we’ll offer demos of the Cannabiz Media License Database tailored to your target or need.
You’ll have a chance to see the full suite of one-stop-shopping tools available in the Cannabiz Media License Database to help you grow your business. You’ll even get to see the latest additions to the database (which now covers hemp licenses) such as the California Scorecard, the Email Campaign Builder, and more!
Stop by and see us at the show. You can follow the link to register for the Seed to Sale Show, and be sure to use code CANNABIZ15 to get a 15% discount off your registration fee.
10 Influential Women of the Cannabis Industry to Meet at the Seed to Sale Show
There are many influential women in the cannabis industry, and 10 of them are introduced below. You can hear all 10 of these women speak at the Seed to Sale Show next month. Here’s an introduction to each of them so you can get to know who they are and why they’re so influential in the cannabis industry.
1. Amy Larson
Amy is Vice President of Marketing at Cohn & Cohnabis where she uses her 20 years of experience to help marijuana businesses with their branding, engagement, and influence marketing. She’ll be participating in a panel called “How to Get Your Brand Ready for the Competition Ahead.”
2. Christie Lunsford
Christie is Chief Operating Officer of Pro MAX Grow. In her role, Christie oversees the company’s national growth around its horticultural LED lighting technologies. She will participate in a panel called “CBD Product Development – Insights into Cultivating, Sourcing, and Processing.
3. Alena Rodriguez
Alena is Directory of Microbiology for Rm3 Labs. Her expertise is in molecular biology, analytical biochemistry, and neuroscience. At Seed to Sale, she’ll participate on a panel called “Pesticide Screening of Cannabis Products.”
4. Catherine Drumheller
Catherine is Founder and Principal of Oak Services, LLC and she is an Institute of Environmental Practice (IPEP) Qualified Environmental Professional (QEP). Through her company, she provides sustainable development, sustainability, and environmental science consulting, and at Seed to Sale, she’ll be on a panel called “Sustainable Best Practices for Indoor Cannabis Cultivation.”
5. Jeannette Ward
Jeannette is Vice President, Global Marketing & Communications at MJ Freeway where she directs data and marketing. She will participate in a panel called “How Silicon Valley Technologies are Making Cannabis More Efficient, Profitable, and Compliant.”
6. Lauren Rudick
Lauren is an Attorney and Partner at Hiller, PC, a New York-based business law firm. Her expertise is in litigation, startup law, regulatory compliance, and commercial and secured transactions. She will participate in a panel called “Legal Issues from Seed to Sale.”
7. Brandy Keen
Brandy is Co-founder and CEO of Surna, Inc. Her company develops technologies and products that monitor, control, and address the energy and resource-intensive nature of indoor cannabis cultivation. Her company also offers environmental design and management services. She will be participating in a panel called “Sustainable Best Practices for Indoor Cannabis Cultivation.”
8. Amy Tancig-Andrle
Amy is Co-owner of L’Eagle Services, a Denver-based all-natural and sustainable adult-use dispensary and cultivation facility specializing in clean cannabis. Her panel is called “Cultivation a Quality Driven Cannabis Customer Experience.”
9. Julia Bright
Julia is Brand Manager for Wana Brands where she ensures the brand is communicated consistently through all marketing and communications channels. She will participate in a panel called “Inspiring Customer Confidence and Building Brand Loyalty.”
10. Dorothy Colagiovanni, PhD
Dorothy is Senior Director of Pharmaceutical Development for Next Frontier Biosciences where she specializes in cannabis, regulatory toxicology, project management, and in-licensing opportunities. She will participate in a panel called “Controlling Terpenes and Cannabinoids in Flower and Extract.”
Want to hear these amazing 10 women speak? Don’t forget to follow the link to register for the Seed to Sale Show, and use code CANNABIZ15 to get a 15% discount off your registration fee.
Image Source: NCIA; Used with permission.
Susan Gunelius, Lead Analyst for Cannabiz Media and author of Marijuana Licensing Reference Guide: 2017 Edition, is also President & CEO of KeySplash Creative, Inc., a marketing communications company offering, copywriting, content marketing, email marketing, social media marketing, and strategic branding services. She spent the first half of her 25-year career directing marketing programs for AT&T and HSBC. Today, her clients include household brands like Citigroup, Cox Communications, Intuit, and more as well as small businesses around the world. She has been working with clients in the cannabis industry since 2015. Susan has written 11 marketing-related books, including the highly popular Content Marketing for Dummies, 30-Minute Social Media Marketing, Kick-ass Copywriting in 10 Easy Steps, The Ultimate Guide to Email Marketing, and she is a popular marketing and branding keynote speaker. She is also a Certified Career Coach and Founder and Editor in Chief of Women on Business, an award-winning blog for business women. Susan holds a B.S. in marketing and an M.B.A in management and strategy.